
Books, Ideas, and more.
Dr. Randy Ross writes about the principles that help people lead better, build stronger relationships, navigate difficult moments, and create more value in the world around them.
Each of Randy’s books explores a different dimension of the same central philosophy:
The quality of our lives, relationships, and organizations is shaped by the value we create for others.
- From leadership and organizational culture to relationships, hope, happiness, and purpose,
- Randy transforms meaningful ideas into practical wisdom people can apply at work and throughout life.

Remarkable!
Building a Culture Worth Remarking About
Remarkable! is a leadership parable that explores the behaviors and beliefs behind engaging cultures, extraordinary customer experiences, and uncommon organizational results.
Grounded in applied axiology—the study of value and value creation—the book challenges leaders and teams to consider a defining question: Do we create more value than we take?
Through an accessible and engaging story, Randy demonstrates how value-creating behavior strengthens trust, improves collaboration, elevates the customer experience, and builds an organization people want to talk about.
Because an organization does not become Remarkable by declaring itself Remarkable. It becomes Remarkable when people experience so much value that they feel compelled to tell the story.
Readers Will Discover:
- The difference between value creation and value extraction
- The beliefs and behaviors that shape organizational culture
- The connection between employee experience and customer experience
- The role of trust, care, and accountability
- The importance of creating a culture by design
- The behaviors that inspire people to contribute more
- The principles behind Remarkable service and performance
Ideal for:
- Leadership teams
- Management development
- Culture initiatives
- Franchise organizations
- Customer experience teams
- Company-wide reading programs
- Teams seeking stronger engagement and collaboration

Relationomics
Business Powered by Relationships
Every business result is influenced by the quality of the relationships behind it. Relationships shape trust. Trust influences communication. Communication affects collaboration. And collaboration determines how effectively people solve problems and perform together.
In Relationomics, Randy explores the principles and practices that create relationally rich organizations—environments where people feel valued, communicate honestly, take ownership, and work together toward shared success.
The book challenges the transactional approach that often dominates organizational life and demonstrates why healthy relationships are not separate from performance. They are essential to it.
When people like what they do, they do it better. When they like the people they do it with, they work better together.
Readers Will Discover:
- Why relationships power business performance
- The behaviors that build or erode trust
- The difference between transactional and relational leadership
- The role of humility in giving and receiving feedback
- The importance of healthy accountability
- The effect of toxic behavior on teams and culture
- Practical principles for stronger collaboration
- The relationship between connection, commitment, and contribution
Ideal for:
- Executive and leadership teams
- Managers and emerging leaders
- Cross-functional teams
- Sales organizations
- Franchise networks
- Organizations experiencing silos or internal conflict
- Teams seeking greater trust and collaboration

Fireproof Happiness
Elevating Hope Through Life’s Most Difficult Moments
Everyone wants happiness. But happiness becomes difficult to sustain when life introduces disappointment, uncertainty, disruption, or loss.
In Fireproof Happiness, Randy draws from decades of research, practical wisdom, and his own personal journey to explore the relationship between perspective, hope, resilience, and happiness.
This is not a promise of a life without difficulty. It is an invitation to develop the beliefs and practices that allow hope to endure through it.
Randy helps readers understand that happiness cannot be secured by controlling every circumstance. It grows when people develop a healthier perspective, strengthen their relationships, create value for others, and believe that tomorrow can hold greater possibilities than today.
Hope does not deny the difficulty of today. It gives us the strength to build a brighter tomorrow.
Readers Will Discover:
- The beliefs that support lasting happiness
- The relationship between hope and emotional resilience
- A healthier way to approach difficulty and uncertainty
- The effect of perspective on life and leadership
- Practices for building a more hopeful future
- The importance of relationships and community
- The role of value creation in personal fulfillment
- Principles that strengthen life, love, and leadership
Ideal for:
- Leaders navigating uncertainty
- Organizations experiencing change
- Teams facing disruption or adversity
- Individuals seeking greater resilience
- Employee well-being initiatives
- Community and faith-based audiences
- Anyone seeking practical wisdom for a brighter tomorrow

Make Life Good
Moving Beyond Making a Good Living to Making Life Good
In a world where success is often defined by accomplishment, acquisition, and accumulation, Make Life Good offers a different measure of a meaningful life.
Set against the backdrop of a chance encounter with a homeless man, this engaging parable follows an inward journey through questions of purpose, generosity, priorities, legacy, and eternity.
The story invites readers to examine not only what they are building, but why they are building it—and whose life becomes better because of their presence.
Make Life Good is a reminder that happiness pursued often remains out of reach, while happiness created for others has a way of returning. The good we desire in life is often discovered through the value we create for others.
Readers Will Be Invited To:
- Examine the motivations behind their choices
- Reconsider conventional definitions of success
- Move from self-focus toward meaningful contribution
- Create a positive wake in the lives of others
- Connect daily work to a larger purpose
- Consider the legacy they are creating
- Find greater meaning through generosity and service
- Move beyond making a good living to making life good
Ideal for:
- Leaders and teams exploring purpose
- Organizations committed to social impact
- Community and nonprofit groups
- Faith-based audiences
- Personal-development programs
- Individuals considering meaning and legacy
- Anyone seeking to create greater value through life and work
Four books
One Value-Creating Philosophy
Each book enters Randy’s work through a different door.
Together, the books form a deeply human body of work about leadership,relationships, contribution, and the positive wake every person can leave.
Bring the Books Into
Your Organization
Randy’s books can extend the impact of a keynote, workshop, or leadership-development experience. They give participants an opportunity to explore the ideas more deeply, continue the conversation, and apply the principles beyond the event.
Organizations can use Randy’s books to support:
- Leadership-development programs
- Executive retreats
- Company-wide reading initiatives
- Management cohorts
- Team discussions
- Customer experience programs
- Culture initiatives
- Post-keynote reinforcement

Ask Randy’s team about incorporating the most relevant book into your event or organizational experience.
Bring the Ideas to Life
The books introduce the principles.
Randy’s keynotes bring them to the stage.
His leadership-development experiences help organizations turn them into consistent behavior.
When leaders create more value for their people, their people create more value for the organization.


